The spotlight at the 2024 Men’s Euros isn’t just on the football pitch; it’s also in the stands, where England’s wives and girlfriends are dazzling fans with their stylish tributes to their player partners.

The term “WAG” first gained popularity in the early 2000s, becoming synonymous with glamour and high-profile fashion. Fast forward to 2024, and WAGfever is back, bigger and more influential than ever.

One of the standout figures in this trend is Tolami Benson, the 23-year-old partner of Arsenal and England star Bukayo Saka. Tolami has quickly become a fan favourite, capturing attention with her chic and personalised accessories. She proudly displayed a personalised necklace featuring her boyfriend’s initial ‘B’ and a heart charm. This stylish tribute not only showcased her support but also set a new fashion trend. Named By Vogue As The woman Reviving WAG Fever, the public's fascination with Tolami is evident wth fans eager to emulate her style, making her one of the first WAGs to go viral during the Euros. 

Get Tolami’s look with our Personalised Bubble Charm Necklace. This is the ultimate eye-catching piece that can be personalised just for you, so will never go out of style.

Aine Kennedy: Effortless Glamour

Aine Kennedy, an Irish model and girlfriend of Chelsea and England star Conor Gallagher, is another notable figure in the WAG fashion scene. Aine was spotted in the stands wearing a personalised PRYA necklace featuring the number ‘16’, Conor’s shirt number. She paired this subtle nod to her partner with a chic two-piece red outfit, shades, and pearl earrings, exuding effortless glamour.

Aine’s latest Instagram post has been flooded with praise from fans who admire her style and grace. Her ability to combine casual elegance with a personalised touch makes her a trendsetter among WAGs.

Joining Tolami and Aine in the trend is Tamara Gomez, wife of Liverpool and England player Joe Gomez. Tamara recently shared an Instagram story showcasing her support for Joe with a PRYA necklace adorned with the number ‘22’ and a heart charm. This stylish statement, posted just hours before kick-off, highlights the growing popularity of personalised jewellery among WAGs.

Inspired by the fashionable tributes of England's WAGs, many fans are eager to get their hands on similar accessories. 

Create the perfect personalised necklace with our fully customisable Bubble Charm Necklace Builder. Select up to 12 beautiful charms suspended on our gold or silver micro curb chain. Whether you go for your own initials, own full name or initials of loved ones, build your story with our fully customisable charm necklace. Charms can be added and removed in seconds and you can build on your necklace for years to come with each charm also sold separately.

Use the fully interactive builder to swap and change colours, styles, letters and charms to visualise your beautiful new necklace.

Crafted with precision and care, these necklaces are designed to reflect your unique style and connection. Whether you’re paying tribute to a loved one or making a personal fashion statement, these accessories are the perfect addition to any wardrobe.

For those looking to emulate the style of England's WAGs, here are a few tips on how to incorporate personalised jewellery into your everyday outfits:

Casual chic: Pair your personalised necklace with a simple T-shirt and jeans for a casual yet stylish look. Add a blazer for a touch of sophistication.

Glamorous nights: Wear your necklace with an elegant dress and statement earrings for a glamorous evening out. Opt for matching metallic tones to create a cohesive look.

Sporty elegance: Show your support for your favourite team by wearing your personalised necklace with sporty attire. A stylish tracksuit or a casual dress can make the necklace stand out.

If you’re inspired by the fashion-forward WAGs and want to join the trend, you can join the waitlist for the England WAGs Personalised Bubble Charm Necklace at PRYA. These iconic necklaces are crafted with precision and care, ensuring that each piece is unique and special.

Style icon Hailey Bieber brought bubble initial necklaces to the forefront of fashion trends. Bieber has been spotted wearing the same diamond ‘B’ Bubble necklace since August 2024, with the piece taking front and centre in most of her recent Instagram posts.

Bubble necklaces make a bold, unapologetic statement. The sparkling accessory effortlessly amps up any outfit, becoming a symbol of your individual style. A bubble necklace doesn’t just catch eyes; it sparks conversations and turns heads.

Browse our beautiful range of custom personalised jewellery including, necklaces, bracelets and anklets, made just for you and the ones you love. We design and craft all our personalised jewellery in England, using only the highest quality materials including sterling silver and 18/14k gold to ensure you receive a custom piece that will last you for years to come.